Immediate Download – A variation of the last one, but with even more immediacy. They’re sure to spark ideas! Well-crafted call to action phrases can make your conversion rate and sales skyrocket. Without strong calls-to-action, it’s difficult (if not impossible) to … The results will astound you. Download Now – People like downloads. They can present the home types up front, with a call to action phrase of “SELECT YOUR HOME TYPE” and a clincher sentence like, “Choose a plan that’s right for your home.” They could use the icons as the icon buttons itself. Call to action phrases (CTA) are one of the key ingredients of an effective marketing campaign. The results will astound you. A list of fifty powerful “call to action” phrases to use in all of your future ad-copy. A list of fifty powerful “call to action” phrases to use in all of your future ad-copy. Book your next adventure. Yes, stellar copy and amazing photos do all the heavy lifting, but your CTA is what seals the deal. This is an example of a free tool that Wordstream offers allowing users to get a free performance report of their AdWords account. The goal of a call to action phrases is to create a sense of urgency. Instead of weaker call to action words like click here, an effective call to action phrase example will use more specific words that speak directly to the desired outcome: Discover your best life. No matter how ingenious it might be, no call to action is going to save you from a rubbish deal, product, piece of content or whatever it might be. When it comes to calls to action, there’s a lot of theoretical content about how to tweak copy, color, size, and other elements, but, sometimes, it’s easiest to learn through examples.. You can see how theoretical principles play out in the real world, and how they can create effective experiences. Call to Action Phrases for Form Submission. Call to action phrases (CTA) are one of the key ingredients of an effective marketing campaign. Announcing; Introducing; Improvement; Quick; Easy A strong call to action (CTA) contributes to the success of any institution. People like immediacy. 3) Download now. Calls to action are exactly what they sound like—words or phrases that drive visitors to take a specific action on your site. Click Here – The classic and quintessential call to action example for the net. Your call-to-action is what you ask your reader to do once they’ve read your copy – which could be a blog post, sales page, email, or opt-in form. As for any conversion rate optimization tips, it's important to A/B test them on your own site and see what works best for your audience. It is quite possibly the single-most important component of a successful website, advertisement or marketing pitch, yet it’s often missing. The results will astound you. Yep, nine. Using these basic rules will help you craft more powerful calls-to-action that actually convert visitors into leads, but there’s plenty more to creating an effective CTA. Overall, a great example of a kick-ass call to action. Join our community. Simplify. If a subscriber can quickly understand the purpose of your email, placing a call to action above the fold makes sense. Read on What Is a Call to Action? These tested phrases are proven to bring results! They speak directly to the user. However, if you have to have multiple calls to action, make sure one is clearly dominant while the others are just there to work towards the main goal. For example, you may have an offer on your homepage for a free resource, and a call to action to “download the free eBook”.